Color contrast and other improvements for the WP badge

[afercia]

See related #31713.

The WP badge on the About/Credits/Freedoms screens has a version number with a low contrast:

Also, the "W" mark should be updated to the most recent one and maybe the placement of the badge could be improved a bit.

[afercia]

Assigning to @hugobaeta since he's far more familiar with WordPress branding than me :)

[liljimmi]

Version number in white.

[liljimmi]

Hello. I attached a screenshot of the version number in white. Let me know what you all think. I also took the current logo from ​https://wordpress.org/about/logos/ and it looks identical to the one on the welcome screen.

Please let me know if I'm missing something.

Thank you.

[afercia]

Hello @liljimmi! the version number in white is definitely more readable. About the logo: cc @hugobaeta :)

[liljimmi]

Would you like me to create a patch for the contrast, or wait for feedback on the logo and make a patch for the whole thing?

[afercia]

@liljimmi not sure about the logo, @hugobaeta mentioned he wanted to update it with the latest version, see: ​https://wordpress.slack.com/archives/design/p1454081141000448

[hugobaeta]

Patch to fix text color, adjust proportions of the badge, and replace svg (uploading updated fallback png separately)

[hugobaeta]

updated png fallback file at retina size (double the size that it's displayed)

[hugobaeta]

Yes, I've been wanting to update the logo there with the revised new version (you can find it on the new Design Handbook: ​https://make.wordpress.org/design/handbook/foundations/identity/).

Uploaded a patch to change the text color to white, and used the opportunity to tweak the proportions of the patch slightly. Also updated the image files (SVG and PNG fallback) with the new version of the logo mark. Here's a preview:

[liljimmi]

Looks great!

[afercia]

For posterity: before and after on Chrome, Windows:

I'd say one of the design team representative should commit :)

[melchoyce]

I'll take this one.

[melchoyce]

In 36910:

About: Improve color contrast of WP Badge text, and update the logo to use the latest version.

Fixes #35661.
Props @hugobaeta.

[pento]

In 36929:

About: Run w-logo-white.png through imagemin.

See #35661.